|
content management systems |
|
|
|
"Don't get stuck with a web site that never changes..."
Content management systems (CMS) are a quiet revolution in the way people and business interact with each other and the web. An integral part of WEB 2.0, the rebirth of the internet boom, CMS's provide vital changes in the traditional approach to establishing a web presence including:
- content layers (information) and presentation layers being separated
- content being maintained in database format
- web 'pages' being generated from dynamic data when requested by users
- easy publication of new information without the need for specialist support
- web based applications providing global access to data
- syndication of data in standard formats creating automated data exchange
Ability Associates is an evangelist for content management. We believe that all web presence should be based on this model - even so called ' static' web brochures. Why? because CMS provides opportunities for:
- growing the relevance and content of your site without expensive need for rebuilding using old technologies
- providing the web owner the power to publish on the web at anytime, from any web enabled device
- it ensures your web is up to date and relevant to your target audience at all times
- you can change the presentation layer 'look and feel' easily without changing the content. Re-branding your company, your business or product is easy.
- you can publish your content in syndicated form (eg XML) automatically and exchange your information in real time with other relevant persons/businesses
Web sites that talk to each other, web information that is current and changing, publishing power in the hands of the user. There is no turning back!
What can you do with all this? Well 'content' can be any information you want it to be. Text documents, images, video. But you can combine these to create a powerful web presence for:
- individual/business - articles about who you are and what you do become published content in a dynamic web site (this site is an example)
- eCommerce/retailing - your products are the content in a retail system
- publishing - your news and other documents are content to publish a magazine
- catalogues - your parts and product information now creates a dynamic online publication
- media - your images, audio, video become content for publishing on a dynamic site
- eLearning - your lessons and assessments form the content for an interactive eLearning experience
There are many many ways in which you can use a CMS, have a look at some of our example sites and talk to us soon. And yes, it's way cheaper than you think!
|
|
Last Updated ( Tuesday, 31 October 2006 )
|
Ability Associates Australia: Project Management, Content Management Systems, Training |
content